What matters to us this week including Merlin, Beijing Olympics, Libra and Unilever

 

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All That Matters from the week ending 21 June

The music industry stories that mattered to us this week including YouTube, Tencent, Vivendi, and Merlin 

YouTube and Universal team up to remaster iconic music videos
These videos are genuine works of art and hopefully they go back further than the 90’s. We haven’t been so excited in ages!

And in other news…

The sports industry stories that mattered to us this week including Olympics, sports IP and Powerade

When two tribes go to war
Chinese dairy giants battle it out for sponsorship rights to Beijing Winter Olympics in an atypically public forum

And in other news…

The gaming industry stories that mattered to us this week including Warner Bros, SHAREit and Ninja

US about to overtake China to become the world’s top gaming market
To be clear, Tencent still tops global ranking ahead of Sony, Microsoft, Apple and Activision Blizzard

And in other news…

The digital industry stories that mattered to us this week including Libra, News Corp and Snapchat

Everything you need to know about Libra
PayPal 2.0? Essentially if more commerce happens, more businesses sell on the platform, more ads will be placed and Facebook’s ad business increases

And in other news…

The marketing industry stories that mattered to us this week including BTS/Uniqlo, Unilever and Tesla

The partnership to cause a stampede: BTS and Uniqlo
Uniqlo isn’t new to collaborations but this is a first for them, and for BTS who typically wear designer brands

And in other news…

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